Sports Illustrated vs. ESPN

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I received an email today from Rachel Cytacki of All Things Creative. If you remember, she blogged about upcoming trends for 2010 recently. We now have the honor of sharing the insight of her husband, Dan, a wedding enthusiast. Dan’s insight into the wedding industry is impeccable, and to be honest, I couldn’t have said it better myself.

Question: If you had a subscription to Sports Illustrated, do you think that would mean you’d no longer want to watch ESPN?

Recently, while working at a bridal show, our booth was near a videographer and I was amazed by the number of brides that told him, ‘I don’t need a videographer, we have a photographer’.

Here are a couple of analogies that came to mind after hearing what the brides told this gentleman…

What kind of drinks will you be serving?
We aren’t serving drinks; we’re going to have food instead

I notice there are no chairs for your guests
Yeah, we decided to go with tables

Where did you meet you’re husband?
We haven’t met yet but I’ve seen a ton of pictures

Ok, maybe I’m overstating things a bit, but in my years of wedding experience, I’ve never heard a couple say I’m really glad we don’t have a video of the day. Pictures are wonderful. I’ve been lucky to work with some of the best photographers around, but there are aspects of the day no photo can capture.

While watching the sample work at the show, there was a great moment captured by the videographer I hope will help you understand where I am coming from. The Bride is putting on her veil, getting ready to head to the church. The camera cuts to her father standing in the hallway seeing his daughter in her wedding dress for the first time. He’s smiling and holding back tears. He moves into the room to hug her. As the father puts his arms around his daughter we can no longer see his face, until the camera pans around the bride to reveal that he’s lost his battle to keep back the tears. He’s beaming with pride as the tears role down his face.

On a side note: here I am. Standing at our booth at a bridal show. Watching this, and thinking about my own daughter crying.

This is just one moment in a day full of moments you’ll want to have, keep, and share with your children and grandchildren.

You probably won’t pull the DVD out on a Saturday night when you don’t have plans or want to stay in, but wouldn’t it be nice to have the option. I think it would be really cool to see my parents wedding, and their wedding was so basic. Weddings have come a long way over the years and being able to document the day is priceless.

About the Author (‘s wife)

Rachel Cytacki has been in the wedding industry for over 12 years. With that time comes a wealth of knowledge and relationships making her and All Things Creative a leading choice for wedding and event planning throughout Michigan. Rachel’s goal is to assist you in planning your event so you can enjoy the day with your family and friends.

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